Articles from Kana

Kana, the agentic marketing platform founded by the team behind Krux (acquired by Salesforce) and Rapt (acquired by Microsoft), today announced that the global media brand TIME has deployed two of Kana's agentic marketing applications across its advertising and sales organizations.

Kana, the agentic marketing platform founded by the pioneers behind Krux, Rapt, and Habu, released The Agentic Divide, a study of 225 senior marketing, data, and AI leaders at U.S. enterprises with $250M or more in annual revenue. The research finds that the enterprise AI marketing debate has moved past whether to adopt agentic systems and straight into a harder set of questions about who owns them, how ready organizations really are, and whether confidence is outpacing reality.

Kana, the AI-native marketing platform founded by the team behind Krux (acquired by Salesforce) and Rapt (acquired by Microsoft), and Transparent Partners, a leading martech and data consultancy, today announced a strategic partnership to help enterprises adopt agentic marketing at production scale. The partnership combines Transparent Partners’ proven approach to data strategy, technology architecture, and operational readiness with Kana’s unified agentic platform delivering highly tailored, enterprise-grade agentic marketing solutions at unprecedented velocity.

​Today, Kana has announced $15 million in seed funding to help marketing teams harness agentic AI with their own data to ignite growth and unlock new efficiencies across their entire operation. Kana’s suite of agents gives marketers and media companies highly configurable, non-disruptive tools to automate workflows, improve decision-making, and adapt to AI-era consumer behavior. Furthermore, Kana’s focus on augmented intelligence enables users to approve outputs before deployment and to correct and coach AI engines in the flow of work, so they can move faster without sacrificing quality.